Online disclosures fail to make consumers aware of personalised pricing
ESRI Research Bulletin Articles provide short summaries of work published by ESRI researchers and overviews of thematic areas covered by ESRI programmes of research. Bulletin Articles are designed to be easily accessible to a wide readership. A reference or references to the full publication is included at the start of each Bulletin article.
|Download PDF||525.24 KB|
Online disclosures fail to make consumers aware of personalised pricing or protect them from paying more than they otherwise might, according to results from experiments conducted by the ESRI’s Behavioural Research Unit in Ireland and Chile.